FM optics
Client
FM opticd
Industry
Eyewear
Roles
Web Design
Company
Marcomit
FM Optics is an exclusive distributor of global eyewear brands and has its own brands as well. I've designed a website for all their brands which acted as an ordering tool for existing customers.
The Challenge
FM Optics operated across three entirely separate websites. This fragmentation made it highly difficult to manage inventory and updates. More importantly, it diluted their brand value—customers couldn't see the full scale, depth, and prestige of the company's entire catalog in one unified space.
The solution
Unified Brand Architecture: The homepage acts as a high-end corporate portal, instantly communicating the company's authority. By combining a premium, consumer-facing fashion look with a highly optimized, mobile-responsive B2B ordering portal, the web design perfectly bridges the gap between high-end style and operational utility.
